2022 GSTAR Visit - Korea Game Show Impressions

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Following last year, I visited GSTAR again this year.

I arrived late, so fortunately it wasn't too crowded.

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Right at the entrance, the Epic Games booth appeared, drawing massive crowds with their giveaway of Epic merch.

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Something I've always felt — Korean game shows lean heavily toward e-sports style events, which can be a bit intimidating to walk into.

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Passing by the Netmarble booth...

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Solo Leveling as a mobile game? I'm curious how they balanced an overpowered IP like this.

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After about 15 minutes of walking around, there wasn't much else to see. I really wished there were more indie game studios and international game companies represented.

A bit disappointing.

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When I stepped outside to head to another exhibition hall, it was already dark.

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Entering the B2C section of Exhibition Hall 2, I spotted the Sonic from Tokyo here too! It seemed slightly smaller than the one in Tokyo, but I'm not sure if that's just my imagination.

I also ran into some of the company reps I'd met in Tokyo — great to see familiar faces again :)

After about 10 minutes of browsing, I entered the B2B section. With the expensive entry fee, there weren't many people.

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After finishing the exhibition tour, I attended the Naver Cloud networking party.

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Sipping cocktails at the bar while enjoying the show. Had a great time!

I'll definitely be back next year :)

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